Project Overview
Vibrant Emotional Health needed to create a series of engaging and informative videos on behavioral health topics aimed to promote and support the emotional and mental well-being of frontline healthcare workers, hospital staff and other members of the disaster behavioral health community.
GRAPHEK seized the opportunity to empower healthcare workers with a compelling video series that helped the audience learn how to support themselves or members of their community following a disaster or crisis. The videos match the Vibrant Emotional Health brand and utilize a tone and voice that is daring, pragmatic, hopeful, genuine, and though-provoking.
GRAPHEK brought Vibrant Emotional Health’s existing color palette and brand to life with an illustration style that provides a clean and modern tone that captivates viewers. The style allowed for a positive more hopeful tone to balance out the heavy subject matter.
SELF CARE STORYBOARD
LEADING TEAMS STORYBOARD
RESOURCES STORYBOARD
The characters depicted in the videos showcased diversity and created a sense of community so that all types of people could see themselves in the message.
